Business To Business Market Research

Ruth McNeil, Ruth McNeil

dc.contributor.author	Ruth McNeil, Ruth McNeil
dc.contributor.editor	David Barr
dc.date.accessioned	2019-06-17T07:42:37Z
dc.date.accessioned	2023-07-19T16:33:31Z
dc.date.available	2019-06-17T07:42:37Z
dc.date.available	2023-07-19T16:33:31Z
dc.date.issued	2005
dc.identifier.isbn	Business Markets
dc.identifier.isbn	0 7494 4364 2	en_US
dc.identifier.uri	http://10.215.13.25/handle/123456789/72883
dc.description	The series provides up-to-date knowledge on the techniques of market research and customer insight and best practice in implementing them. It also shows the contribution market research and customer information management techniques can make to helping organisations of all kinds in shaping their strategy, structure, customer focus and value creation.
dc.language	en	en_US
dc.language.iso	en	en_US
dc.publisher	Kogan Page Limited	en_US
dc.subject	Business Markets	en_US
dc.title	Business To Business Market Research	en_US
dc.type	Recording, oral	en_US